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The beginning of the twenty-first century was characterized by fears and uncertainties.
There were those who feared that the crucial change of date would cause a crash
in the world’s computer systems. Fortunately, the famed ‘Millennium Bug’ would prove
itself to be a false alarm.
In this epoch-making moment, historical companies dedicated
to excellence felt the need to re-exert their prerogatives.
Venturato added the
date of its foundation to its brand label, surrounding its name with a classic oval
shape to emphasize its long experience in coffee roasting.
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